Commerce Cloud Automate growth with the #1 AI platform. The Commerce Cloud Keynote showcased the transformative era of customer expectations, highlighting the rapid digitization of B2B buying experiences and the expansion of commerce channels. With the introduction of uni昀椀ed commerce, Salesforce unveiled its integration of commerce Checkout, Order Management, and Point of Sale into a single platform experience, bolstered by Data Cloud and the new Agentforce platform. This innovation promises easier setup, enhanced con昀椀gurability, and a seamless customer experience across all touchpoints. Moreover, the conference featured the launch of Commerce Cloud agents, designed to autonomously assist with tasks such as writing product descriptions and optimizing SEO tags, which represents a signi昀椀cant step in using AI to revolutionize commerce operations and customer interactions. Keynote Announcements 1 United Commerce | GA Now 4 Commerce Agents | GA Feb ’25 Grow revenue by connecting your business Commerce Agents deliver productivity and across every customer interaction with native revenue by taking autonomous actions and connections between marketing, sales, service, seamlessly handing them o昀昀 to humans partners, and more • Merchant Agents boost productivity & sales • United B2B, D2C, OMS, and Payments with conversational setup and goal setting • B2B + Revenue Cloud (Comms for Sales) • Buyer Agents empower B2B buyers to use chat • IMA + CC (Comm for Marketing) & photos to 昀椀nd, buy, or reorder products • PoS + OM + Contact Center (Comm for • Personal Shopper Agents make 昀椀nding & Service) buying as easy as getting advice from a friend • Checkout, Adyen for Checkout, Stripe • New ways to try commerce in Starter, Pro 5 Point of Sale | Coming soon Suite, and Salesforce Foundations • Bring online and o昀툀ine shopping experiences 2 Uni昀椀ed Conversations for SMS | GA Nov ’24 together on the Salesforce platform • Unite transactions from anywhere • Turn one-way promotions into two-way • Cloud based, mobile-昀椀rst, inventory, and conversations at any point in the cus- shopper data for associates tomer lifecycle • Built-in integrations and no CMS 3 Bundles and Subscriptions | Powered by 6 Checkout in any Salesforce Application Revenue Cloud and Commerce Cloud | GA Now • Unify product catalog and pricing • Transact on any customer touchpoint with Revenue Cloud | GA Feb’24 • Boost conversions with 1-click checkout • Increase order values with product • Launch quickly with built in payments, tax, bundles | GA Now and shipping • Scale recurring revenue with • Use preferred payment provider, no integra- subscsriptions | GA Feb’24 tion required. • Streamline cash 昀氀ow with payments • Integration with popular gateways like Adyen and automatic billing | GA Feb’24 and Stripe 21