Other Highlights from Commerce Cloud Sessions: • Marketing and Commerce Clouds are now on a single platform, allowing for real-time data-driven personalization and multi-channel marketing campaigns without the need for separate integrations. (1) • Salesforce has reimagined order management by transitioning it from a back-end ERP focus to an integrated front o昀케ce solution, enabling more e昀케cient and personalized customer service experiences. (2) Resources: • Commerce Cloud Keynote • Salesforce+ Commerce and Marketing Collection • State of Connected Customer - Third Edition • Website: Commerce Cloud Source 1: Supercharge Commerce & Marketing on the Salesforce Platform Source 2: Get an Inside Look at the Latest Order Management Innovation 22
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