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Connect to the Resources You Need to Succeed

The new partner resource map offers you a customized suite of relevant tools and resources to support you in your partnership with Salesforce

Connect to the Resources You Need to Succeed

Connect to the Resources You Need to Succeed The new partner resource map offers you a single, unified interface with a customized suite of tools and resources proven to support you in your partnership with Salesforce. SELECT YOUR PARTNER TYPE Consulting ISV Reseller

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What’s Your Role?

What’s Your Role? Choose the consulting role that aligns with your tasks today. Build brand awareness Marketing and drive demand through Manage your organization’s marketing activities. partnership with Salesforce. Marketing Director/Manager • CMO Alliances Director/Manager • Sales • • Partner Marketing Partner Account Manager • Practice Lead • Strategic Alliances Alliances + Operations Business Leader Oversee company strategy and your relationship with Salesforce to drive growth for your business. Managing Partner • CXO, President • Sales Consultant + Technical Drive customer success by implementing Salesforce technology. Architect • Consultant • Solution Engineer

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Select Your Objective or Goal Choose your current objective and we’ll guide you to proven tools and resources to help you accomplish it. Boost Your Drive Marketing Demand Strategy Build Brand Marketing Optimize Awareness AppExchange Listing

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Consulting_Mktg_Boost-Mktg-Strat_Advance-Digital

Boost Your Drive Advance Your Digital Marketing Skills Marketing Demand Strategy Digital Marketing Curriculum Build Brand Optimize Your Grow your digital marketing skills to Awareness AppExchange drive customer engagement. Listing Benefit Details: This curriculum is designed to get you up to speed on the latest digital marketing topics, offering marketing expertise to grow your business. This 10-part digital marketing course covers topics such as: basic B2B Marketing marketing principles and go-to market strategies, mediaand marketing channels, fundamentals of data and the marketing technology stack. How To Access: Visit Partner Learning Camp to access the course. Advance Your Digital Marketing Skills START LEARNING Improve Your Marketing Campaigns Learn more about Digital Marketing Program > Get your Digital Marketing Program questions answered > Join the Digital Marketing Program Chatter Group >

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Consulting_Mktg_Boost-Mktg-Strat_Improve-Campaigns

Boost Your Drive Improve Your Marketing Campaigns Marketing Demand Strategy Partner Marketing Build Brand Optimize Your Center Curriculum Awareness AppExchange Listing Learn how to use our dedicated Partner Marketing Center to position and grow your Salesforce business. Benefit Details: This course teaches you how to use the Partner Marketing Center and grow your business by deploying integrated marketing campaigns to Marketing your customers. Learn via step-by-step guides and detailed demos. How To Access: Take the course in Partner Learning Camp. Advance Your Digital Marketing Skills START LEARNING Improve Your Marketing Campaigns Join the Chatter Group >

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Market Your Expertise Boost Your Drive Marketing Demand Strategy Navigator Showcase your expertise to potential Build Brand Optimize Your Awareness AppExchange prospects and Salesforce sales teams. Listing Benefit Details: Navigator will help you differentiate yourself in the market and showcase your expertise to both customers and sales teams. Navigator distinctions are the primary way to market your Salesforce Practice’s capabilities. Marketing How To Access: Download Navigator badges from the Partner Community to market your expertise. Market Your Expertise DOWNLOAD NOW Promote Your Partnership Get Started in Four Easy Steps > Navigator eBook: Go Beyond with Navigator > Get PR Guidelines Learn more in the Partner Community > Join the Navigator Chatter Group >

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Promote Your Partnership Boost Your Drive Marketing Demand Strategy Branding Guidelines and Partnership Badges Build Brand Optimize Your Awareness AppExchange Leverage the power of your partnership to drive Listing customer success and promote your brand. Benefit Details: Our Branding Guidelines clarify the ways you can and cannot use the Salesforce brand in your marketing. Use these guidelines to learn how you can leverage the many benefits of the partner ecosystem, while Marketing adhering to all Salesforce brand guidelines How To Access: View and download the resources on the Partner Community. Market Your Expertise GET STARTED Promote Your Partnership View all Branding Details > View the Brand Guidelines > Get PR Guidelines Download Partner Program Badges > Download Pledge 1% Badges > Download Navigator Badges >

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Boost Your Drive Get PR Guidelines Marketing Demand Strategy Partner Public Relations Learn about opportunities to leverage the Build Brand Optimize Your Awareness AppExchange Salesforce brand in your communications. Listing Benefit Details: Learn how to use the Salesforce brand in your PR materials. Access helpful templates, as well as a submission form to have your materials reviewed for compliance. Marketing How To Access: View PR templates and guidelines in the Partner Community. VIEW TEMPLATES Market Your Expertise Promote Your Partnership View the PR guidelines > Submit a Press Release for approval > Join the Chatter Group > Get PR Guidelines

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Consulting_Mktg_DriveDemand_Free-Resources

Boost Your Drive Free Marketing Resources Marketing Demand Strategy Partner Marketing Center Utilize our templates and guides to position Build Brand Optimize Your Awareness AppExchange Salesforce products and grow your business. Listing Benefit Details: Access pre-built marketing content optimized for your business, including email campaigns, social media posts, marketing guides, call scripts and more. Marketing How To Access: Easy to install app integrates into your Sales Cloud instance. Download the app from the AppExchange. Free Marketing Resources GET STARTED Salesforce Trademark Usage Learn More About Partner Marketing Center > Training on Partner Marketing Center in Partner Learning Camp > Join the Partner Marketing Center Chatter Group >

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Boost Your Drive Salesforce Trademark Usage Marketing Demand Strategy Google Ads Leverage the power of the Salesforce Build Brand Optimize Your Awareness AppExchange brand in your Google Ads. Listing Benefit Details: Summit consulting partners can take advantage of this benefit to help promote Salesforce products and solutions on Google, YouTube and in other online advertising locations. Use ads incorporating the Salesforce trademark to help you attract new customers. Marketing How To Access: Please log a Benefits & Tools case via the Partner Community confirming that you are a Consulting partner and include your Google Free Marketing Resources ad master ID. GET STARTED Salesforce Trademark Usage Google Ads Benefit One Pager >

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Boost Your Drive Showcase Customer Reviews Marketing Demand Strategy Verified Customer Reviews Enhance your partner reputation Build Brand Optimize Your Awareness AppExchange with customer project reviews. Listing Benefit Details: Showcase your project reviews to help attract new customers. Customer Satisfaction Surveys sent after projects are completed include a review component. If a customer chooses to have their review published, it will appear on your Consultant Listing as a Verified Marketing Project Review accessible to both current customers and prospects. How To Access: After you’ve submitted a project through the Business Console of the Showcase Customer Reviews Partner Community, please input contact details for the customers, who will then receive the Customer Satisfaction survey. Your customer contact will have the opportunity to write a project review, which Connect with Prospects Salesforce will publish on the “review” tab of your AppExchange listing. LEARN MORE

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Connect with Prospects Boost Your Drive Marketing Demand Strategy AppExchange Chat Connect to your listing visitors in real time. Build Brand Optimize Your Awareness AppExchange Listing Benefit Details: Chat allows you to connect with visitors to your AppExchange listings in real time. This paid offering enables live conversations with prospective customers. After purchase you can configure the chat app to answer questions, gather contact information and capture leads. Marketing How To Access: AppExchange Chat is an annual $15k USD commitment through the AMP program. This cost covers all AppExchange listings on which a partner would like to add Chat. The AMP team will invoice participating Showcase Customer Reviews partners once at the start of their participation. To support your efforts, self-service resources are available through Qualified University. Connect with Prospects LEARN MORE Join the AppExchange Marketing Program Chatter Group >

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Select Your Objective or Goal Choose your current objective and we’ll guide you to proven tools and resources to help you accomplish it. Promote Hire and Your Business Train Staff Grow Your Business Leader Manage Your Business Partnership and Benefits Get Started as a Partner

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Hire and Hire and Promote Train Staff Train Staff Free Marketing Resources Your Business Partner Marketing Center Grow Your Manage Your Utilize our templates and guides to position Business Partnership and Benefits Salesforce products and grow your business. Benefit Details: Access pre-built marketing content for your business, including email Get Started campaigns, social media posts, marketing guides, call scripts and as a Partner more. Business Leader How To Access: Easy to install app integrates into your Sales Cloud instance. Download the app from the AppExchange. Free Marketing Resources GET STARTED Advance Your Digital Marketing Skills Learn More About Partner Learning Camp > Training on How to Use Partner Marketing Center > Join the Partner Marketing Center Chatter Group >

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Advance Your Digital Marketing Skills Hire and Hire and Promote Train Staff Train Staff Your Business Digital Marketing Curriculum Grow your digital marketing skills to Grow Your Manage Your drive customer engagement. Business Partnership and Benefits Benefit Details: This curriculum is designed to get you up to speed on the latest digital marketing topics, offering marketing expertise to grow your Get Started business. This 10-part digital marketing course covers topics such as: as a Partner basic B2B marketing principles and go-to market strategies, media and marketing channels, fundamentals of data and the marketing Business Leader technology stack. How To Access: Take Digital Marketing Curriculum in Partner Learning Camp Free Marketing Resources START LEARNING Advance Your Digital Marketing Skills Learn more about DMP > Get your Digital Marketing Program questions answered > Join the Digital Marketing Program Chatter Group >

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Give Feeback and Network Promote Hire and Your Business Train Staff Partner Advisory Board Grow Your Manage Your Connect with Salesforce and your peers to share best Business Partnership practices and product, industry, or program feedback. and Benefits Benefit Details: Use this resource to provide feedback on programs and product Get Started solutions to meet industry demands. Advisory Boards provide an as a Partner open forum for partners to share information with Salesforce product and industry leaders. Business Leader How To Access: When a new Partner Advisory Board is formed or when new members are elected to an existing board, partners can apply for the opportuni- Give Feedback and Network ty to join a PAB. Keep an eye out for the call for new partner members i artner Community News Articles and the Partner Newsflash. n P To learn more about the partner commitment and which Advisory Sell with Salesforce Boards exist, check out the Partner Community. LEARN MORE Accelerate Customer Solutions Partner Advisory Board FAQ >

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Promote Hire and Sell with Salesforce Your Business Train Staff Sales Readiness Curriculum Grow Your Manage Your Access specialized selling courses. Business Partnership and Benefits Benefit Details: Follow this curriculum to get insider information on selling with Salesforce. Quickly learn to grow your business and attract your Get Started ideal customer. as a Partner Business Leader How To Access: Simply log into Partner Learning Camp and search ‘Selling Salesforce’ in the browse catalog. GET STARTED Give Feedback and Network Sell with Salesforce Accelerate Customer Solutions

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Accelerate Customer Solutions Promote Hire and Your Business Train Staff Solution Go to Market Grow Your Manage Your Download our step-by-step guide to Business Partnership launching effective customer solutions. and Benefits Benefit Details: Use this e-book as roadmap to bring your solutions to market quickly Get Started and accelerate your service opportunities. as a Partner How To Access: Business Leader Download the eBook from the Partner Community. LEARN MORE Give Feedback and Network Sell with Salesforce Accelerate Customer Solutions

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Promote Hire and Build Your Team Your Business Train Staff Salesforce Talent Alliance Grow Your Manage Your Connect to new candidates and build a diverse workforce. Business Partnership and Benefits Benefit Details: Build your skilled team and connect with a diverse talent pool of Salesforce talent. Salesforce Talent Alliance brings new talent into the Get Started ecosystem, building a diverse workforce that reflects society around as a Partner the globe. Business Leader How To Access: Join the Talent Alliance Build Your Team GET STARTED Partner Only Trainings Take the Pledge to Build a Diverse Workplace > Track Your Hires > *Must be signed in to Partner Community and already be a member of the Talent Alliance Gain Credentials Join the Talent Alliance Chatter Group > Get Certification Vouchers

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Partner Only Trainings Promote Hire and Your Business Train Staff Partner Learning Camp Access specialized learning opportunities Grow Your Manage Your Business Partnership and Benefits Benefit Details: Use the Partner Learning Camp (PLC) to expand your capabilities to meet customer needs now and in the future. Designed for Salesforce partners, the PLC offers curricula for learning as well as hands-on Get Started events. Expand your product and industry knowledge, earn Navigator as a Partner distinctions and drive customer success. Business Leader How To Access: Visit Partner Learning Camp to get started. Build Your Team START LEARNING Partner Only Trainings Sign up for Partner Learning Camp’s latest updates, including events, new curriculum and credentials > How To Use Partner Learning Camp > Gain Credentials Join the Partner Learning Camp Chatter Group > Get Certification Vouchers

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Promote Hire and Gain Credentials Your Business Train Staff Accredited Professional Grow Your Manage Your Expand your product and industry knowledge. Business Partnership and Benefits Benefit Details: The Accredited Professional credential is designed for Salesforce partners, in order to help you grow your product and industry Get Started knowledge, as well as earn distinctions in Salesforce Navigator. Use as a Partner this resource to help differentiate and demonstrate your expertise to your customers. Business Leader How To Access: Visit Partner Learning Camp to get started. Build Your Team LEARN MORE Partner Only Trainings Partner Community Page > Join the Accredited Professional Chatter Group > Gain Credentials Get Certification Vouchers

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Promote Hire and Get Certification Vouchers Your Business Train Staff Certification Vouchers Grow Your Manage Your Use testing vouchers to promote certification Business Partnership and Benefits and build your team’s expertise. Benefit Details: Use this resource to obtain certification vouchers for your team to Get Started build your team’s technical expertise. Free vouchers are based on as a Partner your program tier. Business Leader How To Access: To request vouchers, go to Salesforce Help and select ‘Salesforce Partner Program Support’ as the case type. Build Your Team GET STARTED Partner Only Trainings Partner Support FAQ > Gain Credentials Get Certification Vouchers

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Promote Hire and Use Your Benefits Your Business Train Staff Consulting Partner Grow Your Manage Your Program Benefits Business Partnership and Benefits Use these consultant-only benefits to help grow your practice. Benefit Details: Get Started Discover the consulting partner program benefits we offer to support as a Partner your success in the Salesforce ecosystem. Learn all the ways we can Business Leader help you design, develop, sell and market your services, as well as service and support your customers. How To Access: Use Your Benefits To view all of your Partner Program benefits, view the Benefit page in the Partner Community. LEARN MORE Display Your Expertise Monitor Trailblazer Score Join the Chatter Group > Monitor Social Impact

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Promote Hire and Display Your Expertise Your Business Train Staff Navigator Grow Your Manage Your Showcase your expertise to potential Business Partnership customers and Salesforce sales teams. and Benefits Benefit Details: Navigator will help you differentiate yourself in the market and Get Started showcase your expertise to both customers and sales teams. as a Partner Navigator distinctions are the primary way to market your Salesforce Practice’s capabilities. Business Leader How To Access: Log into the Partner Community and review the Navigator Overview Use Your Benefits and tools to learn how to build your expertise and market differentiation. LEARN MORE Display Your Expertise Monitor Trailblazer Score Monitor Social Impact

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Monitor Trailblazer Scorecard Promote Hire and Your Business Train Staff Program Overview and Trailblazer Dashboard Manage Your Grow Your Partnership Track progress on your Trailblazer score. Business and Benefits Benefit Details: Access the Trailblazer Dashboard to check the current status of your Trailblazer score, which measures your progress across the pillars of Get Started Customer Success, Innovation, Growth and Lead/Social Impact. Work as a Partner your way through the four tiers of the program to access additional Business Leader partner program benefits. How To Access: Track and evaluate your Trailblazer Score quarterly in the Manage Use Your Benefits (New) tab of the Partner Community. Ensure your team has the Manage Partnership permissions in the Partner Community to view the Trailblazer Score dashboard. Individuals must have the Manage Partnership permissions in the Partner Community to view your Display Your Expertise dashboard. Ask your company’s Partner Community Admin to visit here to grant permission access. Monitor Trailblazer Score LEARN MORE Monitor Social Impact View all Partner Program benefits >

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Monitor Social Impact Promote Hire and Your Business Train Staff Social Impact Center and Lead Survey Grow Your Manage Your Business Partnership Quantify and publicize your social impact. and Benefits Benefit Details: This resource recognizes and inspires our partners’ strong social Get Started values. You have the opportunity to be awarded points in your as a Partner Trailblazer scores based on your social impact. As you earn more points, you can advance in levels and earn additional benefits. Business Leader How To Access: To earn points in your Trailblazer Scorecard for your social impact initiatives, complete this survey and share with us how your Use Your Benefits organization is leading. Head over to the Partner Community to learn about how partners are driving impact and how you can be regonized through the Partner Display Your Expertise Program. GET STARTED Monitor Trailblazer Score Lead Pillar eBook > Monitor Social Impact

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Promote Hire and Learning for New Partners Your Business Train Staff Accelerate for Grow Your Manage Your Consulting Partners Business Partnership and Benefits Hit the ground running with our new-partner curriculum. Benefit Details: Get Started Using real-world scenarios and lessons, this interactive learning series as a Partner explores the resources available in the partner ecosystem to help you grow your organization. Business Leader How To Access: To access this course, navigate to the Partner Learning Camp and enroll Learning for New Partners in the course. Partner Learning Camp access is required to complete the course and business plan. TAKE THE COURSE Explore Salesforce Partnership

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Promote Hire and Explore Salesforce Partnership Your Business Train Staff Founder Course Curriculum Grow Your Manage Your Build your leadership style, explore business models, Business Partnership and Benefits and get to know the Salesforce ecosystem. Benefit Details: Through real-world scenarios and lessons, this interactive learning Get Started series explores the partner ecosystem’s resources to help you grow as a Partner your organization. Business Leader How To Access: Sign in to Partner Learning Camp (PLC) with your partner credentials. Once this is complete, search ‘Founder’ in the browse catalog. Learning for New Partners ENROLL NOW Explore Salesforce Partnership Curriculum Guide >

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Select Your Objective or Goal

Select Your Objective or Goal Choose your current objective and we’ll guide you to proven tools and resources to help you accomplish it. Hire and Utilize Benefits Train Staff and Tools Get Your Getting Started Apps Published as a Partner Alliances + Operations Product Promote Your Enablement Organization Manage Your Partnership

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Manage Your Partnership Hire and Hire and Utilize Benefits Train Staff Build Your Team Train Staff and Tools Salesforce Talent Alliance Connect to new candidates and build a diverse workforce. Get Your Apps Getting Started Published as a Partner Benefit Details: Build your skilled team and connect with a diverse talent pool of Salesforce talent. Salesforce Talent Alliance brings new talent into the ecosystem, building a diverse workforce that reflects society around Product Promote Your Enablement Organization the globe. Alliances + Operations How To Access: Join the Talent Alliance. GET STARTED Build Your Team Build a Strong Team Take the Pledge to Build a Diverse Workplace > Credential Guide Training Discounts Track Your Hires > Join the Talent Alliance Chatter Group > Get Certification Vouchers Manage Trailblazer Score

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Manage Your Partnership Hire and Hire and Utilize Benefits Train Staff Get CCerertdifiecnatitaiol Gn Vuouidechers Train Staff and Tools Credential Guide Program Learn skills to meet customer needs now and in the future. Get Your Apps Getting Started Published as a Partner Benefit Details: Partners need both Trailhead certifications and Accredited Professional credentials to demonstrate expertise to customers. It’s important to Product understand which learning journey you are on to deepen your Promote Your Enablement Organization Salesforce skills, regardless of your tenure. Use the Partner Guide to Credentials to set yourself up for success, determine your next Alliances + Operations credential opportunity, and build your Salesforce career. How To Access: View the resource Build Your Team Build a Strong Team GET STARTED Credential Guide Training Discounts Chart Your PathLink > Get Certification Vouchers Manage Trailblazer Score

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Manage Your Partnership Hire and Hire and Utilize Benefits Train Staff GeGet Ct Ceerrttiifificcaattiioon Vn Vououcchheerrss Train Staff and Tools Certification Vouchers Use testing vouchers to promote certification Get Your Apps Getting Started and showcase your expertise. Published as a Partner Benefit Details: Use this resource to obtain certification vouchers for your team to build your team’s technical expertise. Free vouchers are based on Product Promote Your your program tier. Enablement Organization How To Access: Alliances + Operations To request vouchers, go to Salesforce Help and select ‘Salesforce Partner Program Support’ as the case type. Build Your Team Build a Strong Team GET STARTED Credential Guide Training Discounts Partner Support FAQ > Get Certification Vouchers Manage Trailblazer Score

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Manage Your Partnership Hire and Hire and Utilize Benefits Train Staff Build a Strong Team Train Staff and Tools Hiring Manager Course Curriculum Get Your Apps Getting Started Published as a Partner Discover how to inspire employee development and long-term business value. Benefit Details: Product Promote Your This interactive learning series helps hiring managers develop a Enablement Organization diverse and inclusive workplace through real-world scenarios and lessons. Alliances + Operations How To Access: Sign in to Partner Learning Camp (PLC) with your partner credentials. Build Your Team Build a Strong Team ENROLL NOW Credential Guide Training Discounts Curriculum Guide > Get Certification Vouchers Manage Trailblazer Score

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Manage Your Partnership Hire and Hire and Utilize Benefits Train Staff Training Discounts Train Staff and Tools Training and Bulk Voucher Skill up your team with bulk voucher discounts. Get Your Apps Getting Started Published as a Partner Benefit Details: Take advantage of exclusive discounts on certification exams and instructor-led courses from the Trailhead Academy team. Product Promote Your Enablement Organization How To Access: View the details on how to request this discount in this guide. Alliances + Operations LEARN MORE Build Your Team Build a Strong Team Credential Guide Training Discounts Get Certification Vouchers Manage Trailblazer Score

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Manage Your Partnership Hire and Hire and Utilize Benefits Train Staff Manage Trailblazer Score Train Staff and Tools Credential Impact to Trailblazer Score Get Your Apps Getting Started Published as a Partner Level up your Trailblazer score. Benefit Details: Learn more about how to increase your Trailblazer Score, and what Product Promote Your impact your credentials have on your score overall. Enablement Organization Alliances + Operations How To Access: Ensure all individuals have logged into the Salesforce exam platform, WebAssessor, and linked their Trailhead exam results to your partner account. Many Trailhead credentials translate into points for your Build Your Team Build a Strong Team annual Trailblazer Score. GET STARTED Credential Guide Training Discounts Get Certification Vouchers Manage Trailblazer Score

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Manage Your Partnership Hire and Utilize Benefits Create Consultant Listings Train Staff and Tools AppExchange Listing Showcase your Salesforce expertise and attract new customers. Get Your Apps Getting Started Publihed as a Partner Benefit Details: AppExchange is the cloud marketplace connecting our customers to our partner ecosystem, with ready-to-install solutions and consultants for every department and industry. Use this resource to showcase Product Promote Your Enablement Organization your expertise and capabilities to potential customers. Alliances + Operations How To Access: First, ensure you or your Marketing team has Manage Listing access in the Partner Community. Once you have access, navigate over to the Publishing tab in the Partner Community. From there, you will see a Create Consultant Listing button that says “Create Your First Listing.” You will then be directed to fill out your Consultant listing information. In order for any individuals in your organization to make edits to the listing, “Manage Listing” permissions are required. You will then use the Publishing Console undert the Publishing tab in Partner Community to make all listing edits. GET STARTED

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Consulting_Alliances_Enablement_Trainings

Manage Your Partnership Hire and Utilize Benefits Partner Only Trainings Train Staff and Tools Partner Learning Camp Access specialized learning opportunities. Get Your Apps Getting Started Published as a Partner Benefit Details: Use the Partner Learning Camp (PLC) to expand your capabilities to meet customer needs now and in the future. Designed for Salesforce partners, the PLC offers curricula for learning as well as hands-on Product Promote Your Enablement Organization events. Expand your product and industry knowledge, earn Navigator distinctions and drive customer success. Alliances + Operations How To Access: Visit Partner Learning Camp to get started. Partner Only Trainings Discover Product Innovations START LEARNING Gain Credentials Learning for Architects Sign up for Partner Learning Camp’s latest updates, including events, new curriculum and credentials > How To Use Partner Learning Camp > Technical Webinars Certification Management Join the Partner Learning Camp Chatter Group > Learning Journeys Trailhead

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Consulting_Alliances_Enablement_Credentials

Manage Your Partnership Hire and Utilize Benefits Gain Credentials Train Staff and Tools Accredited Professional Expand your product and industry knowledge. Get Your Apps Getting Started Published as a Partner Benefit Details: The Accredited Professional credential is designed for Salesforce partners, in order to help you grow your product and industry knowledge, as well as earn distinctions in Salesforce Navigator. Use Product Promote Your this resource to help differentiate and demonstrate your expertise Enablement Organization to your customers. Alliances + Operations How To Access: Visit Partner Learning Camp to get started. Partner Only Trainings Discover Product Innovations LEARN MORE Gain Credentials Learning for Architects Accredited Professional Partner Community Page > Join the Accredited Professional Chatter Group > Technical Webinars Certification Management Learning Journeys Trailhead

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Manage Your Partnership Hire and Utilize Benefits Technical Webinars Train Staff and Tools AppExchange Tech Talks Hear from Salesforce experts in this specialized video series. Get Your Apps Getting Started Published as a Partner Benefit Details: Learn about the latest partner and customer innovations via engaging demos, product roadmap overviews and interviews with technical experts. Product Promote Your Enablement Organization How To Access: Alliances + Operations Register for upcoming AppExchange Tech Talks. REGISTER NOW Partner Only Trainings Discover Product Innovations Gain Credentials Learning for Architects Technical Webinars Certification Management Learning Journeys Trailhead

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Manage Your Partnership Learning Journeys Hire and Utilize Benefits Train Staff and Tools Technical Learning Journeys Become an expert in a Salesforce product or industry with technical learning journeys. Get Your Apps Getting Started Published as a Partner Benefit Details: To help guide you in your enablement journey, review the end to end technical learning journeys by Salesforce Product and Industry. This resource provides a centralized place for all your Salesforce learning Product Promote Your needs with recommended courses, curriculum, and credentials to Enablement Organization become an expert in any domain area. This guide is inclusive to all learning platforms including Trailhead and Partner Learning Camp. Alliances + Operations Use this guide to map your enablement journey and take advantage of the learning opportunities available to you. How To Access: Partner Only Trainings Discover Product Innovations To view the file, click start learning below. For the best experience to access courses, curriculua, and credentials, log into Trailhead and Partner Community. Gain Credentials Learning for Architects START LEARNING Technical Webinars Certification Management Learning Journeys Trailhead

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Manage Your Partnership Hire and Utilize Benefits Discover Product Innovations Train Staff and Tools Release Notes Get cutting-edge product information. Get Your Apps Getting Started Published as a Partner Benefit Details: Release notes offer brief, high-level descriptions of enhancements and new product features. Find setup information, tips to help you Product Promote Your get started, and best practices to ensure your continued success. Enablement Organization How To Access: Alliances + Operations Visit Partner Learning Camp to get started. LEARN MORE Discover Product Innovations Partner Only Trainings Gain Credentials Learning for Architects Technical Webinars Certification Management Learning Journeys Trailhead

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Manage Your Partnership Hire and Utilize Benefits Learning for Architects Train Staff and Tools Architect Success Learn to build multi-cloud solutions. Get Your Apps Getting Started Published as a Partner Benefit Details: Learn how to deliver multi-cloud solutions with confidence. This Partner Learning Camp curricula was designed by architects for Product Promote Your architects, and covers three key domains: B2C Solution Architect, B2B Enablement Organization Solution Architect and Enterprise Architect. The curricula also helps you prepare for the certification exams. Alliances + Operations How To Access: Visit Partner Learning Camp to get started. Partner Only Trainings Discover Product Innovations LEARN MORE Gain Credentials Learning for Architects Join the Architect Success Chatter Group > Technical Webinars Certification Management Learning Journeys Trailhead

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Consulting_Alliances_Enablement_Certification

Manage Your Partnership Hire and Utilize Benefits Certification Management Train Staff and Tools WebAssessor + Trailhead Link your accounts so your achievements help Get Your Apps Getting Started increase your org’s Trailblazer score. Published as a Partner Benefit Details: Boost your Trailblazer score by linking your WebAssessor and Trailhead Product accounts, and ensure you get credit for all your achievements. Promote Your Enablement Organization How To Access: Alliances + Operations Log into your WebAssessor account. Click ‘Edit Profile’ and Confirm com- pany name is correct and the individual is enrolled as ‘SFDC Partner’. GET STARTED Partner Only Trainings Discover Product Innovations Gain Credentials Learning for Architects Technical Webinars Certification Management Learning Journeys Trailhead

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Consulting_Alliances_Enablement_Trailhead

Manage Your Partnership Hire and Utilize Benefits Trailhead Train Staff and Tools Trailhead Access our core learning resource. Get Your Apps Getting Started Published as a Partner Benefit Details: Trailhead is the key Salesforce learning resources for you and your team, containing courses to get you up to speed on both the hard and soft skills necessary to succeed in the Salesforce ecosystem. Product Promote Your Enablement Organization How To Access: Alliances + Operations Visit Trailhead to get started. GET STARTED Partner Only Trainings Discover Product Innovations Gain Credentials Learning for Architects Technical Webinars Certification Management Learning Journeys Trailhead

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Consulting_Alliances_Part-Ben_Expertise

Manage Your Manage Your Expertise Partnership Hire and Utilize Benefits Navigator Overview + Train Staff and Tools Tracker Overview Showcase your expertise to prospective Get Your Apps Getting Started Published as a Partner customers and Salesforce sales teams. Benefit Details: Differentiate yourself in the market and showcase your expertise to customers and sales teams. Navigator distinctions are the primary Product Promote Your Enablement Organization way to market your Salesforce practice’s capabilities. Tracker helps you monitor both your progress and earned distinctions in the Navigator Alliances + Operations program. How To Access: You must have Manage Partnership permissions on your own Partner Manage Your Expertise Monitor Social Impact Community Login to access your Trailblazer Scorecard. If you don’t see the Manage (New) tab, you do not currently have Manage Partnership permissions. Manage Your Business Org Submit Leads To get Manage Partnership Permissions; Log in to the Partner Com- munity and click on your profile picture,then on My Profile. Click the Partner Community Access link to request these permissions from Manage Project Submissions Monitor Trailblazer Score your company’s Partner Community Admin. GET STARTED Access Support

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Manage Your Partnership Hire and Utilize Benefits Manage Your Business Org Train Staff and Tools Partner Business Org Access the tools you need to run your business. Get Your Apps Getting Started Published as a Partner Benefit Details: This resource provides access to an AppExchange Business Org production environment with AppExchange tools and two licenses of Enterprise Edition Sales Cloud Product Promote Your Enablement Organization How To Access: Alliances + Operations Submit a Partner Program case in Help & Training. GET STARTED Manage Your Expertise Monitor Social Impact Manage Your Business Org Submit Leads Manage Project Submissions Monitor Trailblazer Score Access Support

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Manage Your Partnership Hire and Utilize Benefits Manage Project Submissions Train Staff and Tools Project Submission Form & CSAT Share projects and earn customer satisfaction scores. Get Your Apps Getting Started Published as a Partner Benefit Details: Submitting customer projects via the Partner Community will generate customer satisfaction surveys (CSAT), and allow Salesforce to calculate two primary metrics for your Trailblazer Score. Product Promote Your Enablement Organization How To Access: Alliances + Operations Log into the Partner Community and click on the New Project button within the Business Tab. GET STARTED Manage Your Expertise Monitor Social Impact Manage Your Business Org Submit Leads Manage Project Submissions Monitor Trailblazer Score Access Support

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Manage Your Partnership MMoonnititoor Sr Soocciiaal Il Immppaacctt Hire and Utilize Benefits Train Staff and Tools Social Impact Center and Lead Survey Get Your Apps Getting Started Quantify and publicize your social impact. Published as a Partner Benefit Details: This resource recognizes and inspires our partners’ strong social values. You have the opportunity to be awarded points in your Product Promote Your Trailblazer scores based on your social impact. As you earn more Enablement Organization points, you can advance in levels and earn additional benefits. Alliances + Operations How To Access: To earn points in your Trailblazer Scorecard for your social impact initiatives, complete this survey and share with us how your Monitor Social Impact organization is leading. Manage Your Expertise Head over to the Partner Community to learn about how partners are driving impact and how you can be regonized through the Partner Manage Your Business Org Submit Leads Program. GET STARTED Manage Project Submissions Monitor Trailblazer Score Lead Pillar eBook > Access Support

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