5 Partner Lead Submission Submit your lead referral in the Salesforce Partner Community to be eligible for referral fees from Salesforce* and connect with your Salesforce Account Executive to drive deal closure together. See example lead criteria below. Lead Criteria 4 Lead Criteria 1 Lead Criteria 2 Lead Criteria 3 SF products are a Finds demand & new use Introduces a prospect new Introduces a new product component of a larger GTM cases for additional to Salesforce. opportunity to an existing solution. consumption. customer. The lead is a net new logo In other words, Salesforce is This is referring to add-ons. that does not have an active For example, the customer is one of the software vendors For example, the customer is subscription to Salesforce. currently using Sales Cloud being positioned to the using Experience Cloud but They are brand new to the but would like to purchase customer as part of their wants to purchase more Salesforce ecosystem. CPQ. wider solution stack. licences. How to Submit a Lead > * Subject to the Salesforce Partner Program Policies