4 Sample Partner Lead Discovery Questions 1/2 Easily plan and run your internal discovery with a simple set of questions to uncover customer priorities and identify leads with your internal delivery team as below. Marketing Buyer Sales Buyer Commerce Buyer ï Are we able to map our customers' ï Does the team have access to actionable, experiences/journey across their data-driven insights? ï How do customers order from them today? organization? ï How many systems do they need to use in ï What is the system of record for orders? ï Are they leveraging AI and/or a typical sales process? automation to create personalized ï How do they plan to unlock new revenue ï How long does it take to pull a engagement at scale? channels and drive eûciency in the ordering report/presentation with accurate data? process? ï What marketing channels does their ï What are their biggest challenges with business use to generate interest and ï How are they managing the life cycle of hitting revenue growth targets over the new customers (website, events, social)? orders? next 3-5 years? ï How do they measure Marketing ROI or ï What is their current annual online order ï What9s their current process for dealing track Marketing Spend? volume? with pipeline generation, forecasting, etc? ï (B2B): How does marketing/sales get ï What issues could arise from a mishandled ï What does their sales process look like visibility into what's happening to the order? today? What roadblocks does it pose? prospect?
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