ISV Track Refreshed tiers unlock bene昀椀ts to support partners at each stage of the journey. Refreshed Partner Program Tiers • What it is: Simpli昀椀ed tiering now aligns to the ISV partner journey, enabling mutual growth. • Why it matters: Salesforce’s entry-level stage for an ISV Partner. Registered ISVs have joined the AppExchange ISV Program, but have not yet established a commercial relationship with Salesforce. Registered ISVs have the opportunity to move into tiers based on criteria listed. Exploration: Exploration ISV Partners are actively involved in commercial conversations with Salesforce for their 昀椀rst paid app. These ISVs are actively building their brand identity, identifying target customer personas, and prototyping solutions. Build: Build ISV Partners have completed commercial discussions with Salesforce (with a signed distribution agreement). At this stage, ISVs are focused on app development, their roadmap, and getting an app launched into the market. Select: Select ISV Partners have listed paid application(s) on the AppExchange, and are actively distributing to customers. These ISVs are focused on growth. They are building sustainable pipeline via customer acquisition and expansion. Summit: This tier represents a small cohort of Salesforce’s largest and most strategic ISV partnerships. Summit selection is based on a variety of factors such as revenue and strategic alignment. These ISVs are eligible for extra bene昀椀ts such as advanced GTM and Co-Marketing. Technical Enablement For Build ISVs: • Tech Advisory Build: ISV DevOps, Architect it Right, Packaging Strategy, Build Secure & Scale, Security Review Prep • Tech Advisory Launch: Tech Marketing, Experience Strategy, Selling with Salesforce, Continu- ous Innovation, Customer Success For Select ISVs: • Partner O昀케ce Hour, ISV Webinars and Blogs, Partner Community Resources: • AppExchange ISV Track Bene昀椀ts and Tiering Guide • Transforming Consulting Partner Experience Deck • GTM Best Practices and Resources 6