■ Any current Consulting Partner can submit projects to earn Managed Services distinctions ■ Project Submissions forms have a specific “Managed Services” engagement type ■ Ongoing engagements can be submitted once per year and may contain multiple specializations Managed Services Administration Services Analytical Services AppExchange App Management Developer & Integration Services Release & Change Services Support Services ■ Partners must undergo a review with the Salesforce PDO team to validate expertise in addition to project, CSAT, and credentials. ■ PDO engagements are with Partners who have an official Salesforce ISV contract, implementing an AppExchange package at a customer is not valid. ■ To learn more, please refer to the PDO PC pages or reach out to [email protected] PDO/AppExchange AppExchange Listing, Trials and Demo Architecture & UX Design Development, QA, Release Management, and Security Review Ideation/Business Model/Value Prop Marketing Support Package Review & Optimization ■ Any current Consulting Partner can submit projects to earn Agency distinctions. ■ Project submission forms will have a specific “Agency” engagement type. ■ Ongoing engagements can be submitted once per year and may contain multiple specializations. Agency Campaign Strategy and Management Services CDP Strategy and Performance Loyalty Management and Operations Commerce Strategy and Performance Media Performance and Marketing Analytics Ad-Tech Integration = Renamed for FY25 = New for FY25 Key NEW Expert Level Specializations Navigator Service Experts and Specializations 52