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FY24 Trailblazer Score Impact Innovation Customer Success Growth Attrition Rate Technology Adoption ACV Growth Equality 200 pts 200 pts 200 pts 125 pts Attrition rate & renewable Survey of Salesforce ACV growth rate & renewable Diverse leadership, Talent revenue percent possible technology used in apps revenue percent possible Alliance & Equality Pledge Average App Rating Knowledge Total Revenue Sustainable Development 75 pts 75 pts 75 pts 50 pts Review threshold & average Trailhead badges & PLC ISV Renewable revenue (AOV) VTO, corporate policy & monetary review rating marketing & ops courses donation Pledge 1%: 25 bonus points

FY25 AppExchange ISV Track Launch Deck - Page 7 FY25 AppExchange ISV Track Launch Deck Page 6 Page 8